Sunday 27th September 2026 · Full day
Experience your
creative process
differently.
An immersive day where awareness, flowers
and personal growth come together.
A different way to learn
Understanding something is one thing. Experiencing it is something else.
The One-Day Bloom Up Experience is where the ideas from the keynote become something you can feel with your own hands, your own eyes and your own decisions.
This isn't about recreating Tom's work.
It is about discovering more of your own.
Throughout the day, you'll explore how awareness, observation and conscious decision-making influence every creative choice you make.
Not through theory alone.
But by designing. Reflecting. Observing. Adjusting. And designing again.
Some people leave with a beautiful design.
The most meaningful thing they leave with is a different relationship with themselves as a designer.
Because when your decisions become clearer… your work begins to change. And when your work changes… something inside you changes too.
What you will experience
The One-Day
Bloom Up
Experience.
This experience is for you if…
- You don't just want to understand a new way of thinking. You want to experience it.
- You are ready to slow down enough to truly observe your own creative process.
- You are curious about what becomes possible when every decision is made more consciously.
- You believe your greatest design has not been created yet.
You may leave saying…
- “I surprised myself.”
- “I didn't know this could come from me.”
- “I trust myself more now.”
Only twelve participants
Why only
twelve?
The One-Day Bloom Up Experience is intentionally small.
Not to make it exclusive.
But to create the space for personal attention, reflection and meaningful conversations.
Some experiences lose their depth when they become bigger.
This isn't one of them.
Meet your guide
Tom De Houwer.
For more than twenty-five years, Tom De Houwer has explored one question:
Why do some designs stay with us, while others are quickly forgotten?
That search has taken him from international stages and publications to two exhibitions at London's Saatchi Gallery, scenography for Isabelle Beernaert and large-scale floral installations around the world.
But his greatest lessons have come from something much quieter.
Listening.
Listening to nature. Listening to people. Listening to the design itself.
Today, Tom no longer teaches people how to recreate his work.
He helps them discover their own.
Practical
Everything you
need to know.
The One-Day Bloom Up Experience
- Date
- Sunday 27th September 2026
- Time
- 09:30 – 17:00
- Location
- Landcommanderij Alden Biesen
- Context
- During Féerie Florale
- Group
- Maximum 12 participants
Investment
incl. entrance to Féerie Florale
€495
Included
- Admission to Féerie Florale.
- All workshop materials.
- Personal guidance from Tom.
- Lunch, coffee, tea and refreshments.
- A day of inspiration, reflection and meaningful conversations.
Questions you may have
A few things
you may wonder.
Absolutely.
Bloom Up isn't about becoming someone else.
It's about becoming more aware of how you create, think and make decisions.
Curiosity matters far more than labels.
Yes.
This isn't just another technique class.
It is an invitation to look at your work from a different perspective.
Many experienced designers tell me they didn't just learn another technique. They learned to see their own work differently.
Yes.
The focus isn't on your current level.
It's on your willingness to observe, reflect and learn.
Everyone begins from a different place. Everyone can begin.
Yes. But the design isn't the destination.
It becomes a mirror.
Through creating, you'll begin to recognise how you observe, decide and express yourself.
No. Each experience stands on its own.
Together they create a richer journey.
If you can attend both, they naturally build upon one another.
English.
Participants join from many different countries.
The language is simple, clear and accessible, creating an inspiring international learning environment.
New to Bloom Up?
Start with the keynote.
Begin with the Think Like a Designer keynote.